Cultural Currency

6 questions about brand collaborations and cultural representation.

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1. When does a brand collaboration feel real to you?

What makes it feel aligned? What makes it feel off?

2. What would a collaboration need to include for you to feel properly represented?

creative control / storytelling / payment / ownership / long-term involvement

3. What does a bad collaboration look like?

4. If you could design a collaboration yourself — what would it look like?

format (music? visuals? objects?) / role (are you central or just featured?) / outcome (what do you get out of it?)

5.What do you think migration brings to culture today?

6.What kind of cultural spaces or platforms do you feel are missing?

Thank You So Much!

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